KISS FM TV Ident
To Be Seen has cast six dancers to star in a new TV advert for KISS FM. Auditions were held in London and attracted a fabulous group of talented dancers from backgrounds including hip-hop, breakdance, contemporary, ballet and belly dancing.
When filming commenced at Greenford Studios, we went along to get a behind-the-scenes view of the production and check out the dance moves. All six dancers took it in turns to freestyle on a rotating disc to a funky backing track. Filmed from every conceivable angle and under hot studio lights, the dancers all performed brilliantly and were super cool throughout.
The footage is now being cut and spliced to create a seamless TV ident for KISS FM’s latest campaign, which is set to hit screens this autumn.
A big thank you to everyone who attended the screen-tests.